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PrestaShop merchants can now display their products on Google
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PrestaShop merchants can now display their products on Google

As the end-of-year holiday season is in full swing, our aim at Google is to help shoppers browse for inspiration, discover new products and ultimately find what they’re looking for. This is why we are building an open ecosystem that connects merchants and customers around the world.To help merchants reach more customers online, we welcome…

An update on our Privacy Sandbox commitments
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An update on our Privacy Sandbox commitments

For further background on this topic, please see our blog from June.Since we announced our Privacy Sandbox commitments earlier this year, we have continued to work with the UK’s Competition and Markets Authority (CMA) to address feedback that was raised as part of its public consultation process. We have also continued to update and seek…

Power your holiday strategy with helpful insights
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Power your holiday strategy with helpful insights

The Holiday 100 is a great way to help you understand what people are shopping for. The Insights page in Google Ads was designed to keep businesses up to date on similar trends and insights, which is especially useful during the holiday season. In the coming weeks, you’ll see four new features roll out on…

Helping European small businesses grow and succeed
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Helping European small businesses grow and succeed

The example of das schöne leben and countless others show that online ads help businesses of all sizes find audiences they otherwise may lack access to, help them enter new markets and help build brand awareness.At Google, we continue to innovate and invest in making all our products and tools more helpful — launching more…

Shop what’s trending this holiday season
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Shop what’s trending this holiday season

It’s that festive time of year when we start planning holiday gatherings, swap out our iced lattes for hot cocoa, and once again, try to find the perfect gifts for our loved ones.To help you zip through your holiday shopping this year, we’re sharing the Google Shopping Holiday 100 — a list of what we…

Connect with local holiday shoppers
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Connect with local holiday shoppers

Promote your nearby store locationsIf you want to focus on store-specific goals, like promoting in-store products or seasonal menu items, you can promote your location to nearby shoppers using Local campaigns. Easily connect with shoppers searching for businesses like yours across Google Maps, Search, Display or YouTube, and help them find what they need at…

BigCommerce merchants can now reach new customers across Google
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BigCommerce merchants can now reach new customers across Google

Since our earliest days, Google has been devoted to democratizing information and creating helpful resources that are accessible to as many people as possible. We've since extended that ethos to online shopping, building an open and free ecosystem that connects merchants and customers around the world. Starting today, we are making it even easier for…

What’s next for YouTube, from Advertising Week New York
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What’s next for YouTube, from Advertising Week New York

We recently partnered with several top YouTube creators to test our new live shopping features, including Simply Nailogical, who launched her new nail polish collection to 2.8 million fans on her Simply Not Logical channel, and Hyram, who dropped his new ‘Selfless’ skincare line to 4.5 million fans.We’ve also tested shoppable livestreams with leading retailers…